The best of Scotland’s gaming, consumer, healthtech, and energy transition industries are coming to Osaka, Kansai for Expo 2025. Find out more about them and why Scotland and Japan are ideal business partners.
Did you know?
£5.4 billion
Scotch whisky exports globally in 2024
15,316 tonnes
of mackerel exported to Japan in 2023
£182 million exports
of Scotch whisky to Japan in 2023
Doing business with Scotland
Scotland is an ideal investment and trade location known for innovation, collaborative spirit, and well-connected ecosystem.
Scottish businesses are built on a rich history and culture of curiosity and invention. Teams are ambitious, inclusive, and welcoming, with focus on collaboration and craftsmanship.
Scottish solutions can be found across the world. And with an abundance of opportunities across a wide variety of sectors, international talent comes to Scotland, too. Here, individuals can find a home for their skills to become part of a globally competitive environment.
The World Expo is a unique opportunity to discover the very latest innovations from across the globe.
The six-month programme from April to October will see an estimated 28 million people come together to share ideas, explore innovations, and network to contribute to the creation of future society.
The Scottish Government, VisitScotland, South of Scotland Enterprise, Highlands and Islands Enterprise, and
Scottish Enterprise have come together to bring the very best of Scotland’s transformational ideas, inventions, and products to Expo.
Across three one-day events, Scotland will showcase the country’s expertise, technology, and craftsmanship in the consumer, gaming, healthtech, and energy transition industries.
When it comes to consumer goods, Scotland has a global reputation for excellence thanks to its rich history of designing, building, and crafting quality products.
While renowned products from Scotland, like tweed and tartan, carry the country’s heritage, the focus on ethical and sustainable production fits with 21st Century values.
This high-quality, low environmental impact ethos is carried throughout Scottish consumer products, from textiles to food and drink.
Scottish fish (including salmon and, more recently, mackerel) and whisky are an important export for Scotland, celebrated globally as premium products.
But there’s much more to Scotland’s consumer industry than our traditional methods and sustainable focus. Scottish businesses are at the forefront of creating transformational solutions to global challenges including food safety, provenance, and nutrition.
It’s the combination of craftsmanship, heritage, and innovation that continues to draw Japanese consumers to Scottish brands.
Scottish gaming businesses are the perfect partners for Japan’s own gaming culture.
Scotland has played a pioneering role in the evolution of gaming since the 1980s, producing some of the world’s most popular games. Our gaming past is impressive, but our future plans even more so.
We know that gaming is much more than entertainment. Games contribute to education, innovation, entrepreneurship, and can have a transformational impact on the economy. This is why we have a National Action Plan for Games in Scotland, which will support our gaming ecosystem to fulfil its immense potential for growth and innovation.
Scotland is already home to 315 active games companies, 74 supporting companies, 34 gaming-specific tech companies, over 120 part-time/individual creators and freelancers, one E-Sports Organisation, and over 750 Streamers.
It’s a thriving ecosystem perfect for nurturing creativity and driving advancements in the industry. And with world-class educational institutions offering multiple courses in game development, production, and more, there’s a steady stream of talent coming to support its growth.
Scotland is internationally recognised as a pioneer in the development and deployment of telehealth and telecare, with over 80,000 patients across the country participating in projects in these areas.
Scotland collaborates with international health systems, sharing insights on digital transformation, remote healthcare, and AI in diagnostics.
Our collaborative ecosystem supports companies with product and service development, prototyping, testing, manufacturing, and regulations. It also facilitates collaboration between academia, industry, and the NHS.
Scotland is well placed to serve as a testbed for global healthcare challenges, particularly in its rural and remote settings. This presents a good partnership opportunity for Japan to address its demographic health challenges.
In fact, leading Japanese companies like Canon Medical, Terumo Corporation and Nikon Corporation have already invested in Scotland and have a presence here to develop cutting-edge health technologies.
With a network of renewable energy experts, abundant natural resources, and a heritage of energy innovation, Scottish companies are leading the way in energy transition.
At home, we’re pushing the boundaries in technological and scientific development of renewable energy, particularly in areas like offshore wind. Scotland is in the global top ten offshore wind markets, with an enormous project pipeline of over 45GW. Supporting these projects is the largest concentration of offshore engineering expertise in the world outside of Houston, USA.
Across the world, innovative products and services from Scottish companies are helping other countries meet net zero targets. Japan is one of them– and it’s already collaborating with Scotland on multiple projects across offshore wind and green hydrogen to reduce carbon emissions.
Spotlight on Scotland at the UK pavilion
Gaming and consumer
Scotland’s first spotlight day at Expo 2025 will showcase its gaming and consumer industries.
Scotland’s third spotlight day at Expo 2025 will showcase its energy transition industries.
18 September 2025 UK Pavilion
Coming soon
Japan and Scotland: a perfect partnership
In 2024, Scotland appointed its first trade envoy to Japan. This appointment is the most recent in a long history of business and cultural ties between the two countries. Scots were among the first Westerners to settle in Japan in the 19th Century. The years following would see many Scottish and Japanese individuals make their mark on one another’s countries. Often in symmetrical ways.
For example, Thomas Glover was an early visitor to Japan from Scotland in 1857. Over the following years, he was involved in multiple business ventures in Nagasaki. His presence can still be felt there – the house he lived in now a popular tourist destination. The Scotland-Nagasaki connection was highlighted again in 2019 when the Scotland team was hosted there for the rugby world cup.
The first skyscraper in Tokyo was designed by Edinburgh-born W.K. Burton and built in 1890. Meanwhile on Scottish soil, Tokyo-native Kaichi Watanabe was a construction foreman on the Forth Rail Bridge in 1882. An image of him with the bridge designers is now immortalised on the Scottish £20 note.
Scottish civil engineer Richard H. Brunton is another example. Brunton built lighthouses along the Japanese coast – the foundations for what is now Yokohama city. This Scotland-Yokohama connection was renewed when the Scottish Government and Yokohama signed a collaboration declaration in 2018.
But perhaps the most enduring reflection of Scotland and Japan’s relationship is in Rita Cowan and Masataka Taketsuru. The two met in Glasgow in 1934 while Masakata was studying aspects of whisky distilling. They returned to Japan together and founded the Nikka Whisky company, Japan’s second biggest distiller.
The Forth Bridge (foreground) and Forth Rail Bridge (background) in Scotland
A shared appreciation
As well as a love of exceptional whisky, Scotland and Japan share an appreciation of heritage.
Traditional methods of crafting, building, and weaving can still be seen in the way items are made in both countries today.
Scotland’s heritage textiles, like Harris Tweed, is still handwoven by islanders in the Outer Hebrides.
An appreciation of this kind of authenticity and craftsmanship unites Scottish and Japanese consumers.
A reputation for excellence
The importance of heritage and authenticity underpins much of Scottish business.
It's why Scottish products have an international reputation for excellence. Our food and drink – specifically whisky and seafood products – are consistently chosen across the world for their exceptional quality.
While we may be synonymous with salmon, we’re also renowned for creating the best cashmere, wool, and tweed in the world.
But Scotland strives for excellence in everything, not just its products. Scottish companies have created world-first innovations and solutions across a range of industries from life sciences to space.
A history of invention
This innovative spirit has existed in Scotland for centuries.
In fact, you might not believe just how many things were invented in Scotland or by Scottish people.
Grand Theft Auto
ATM
Disposable contact lenses
MRI Scanner
Pelamis Wave Energy Converter
Tidal turbines
Television
Vaccines
Fingerprinting
Mammal cloning
Telephone
Pneumatic tyre
A continuing partnership
Scotland’s relationship with Japan started centuries ago, and it continues to grow today.
Japanese companies are rapidly recognising the value Scottish businesses can bring, and the huge potential of Scotland as a business location.
Expo 2025 in Osaka, Kasai is a chance for even more Japanese companies to follow in the footsteps of those already reaping the rewards that Scotland has to offer. Here are a few examples of those companies.
Tokyo games developer Konami has been working with Edinburgh-based developer KeelWorks for four years.
Konami and KeelWorks signed a global publishing agreement in 2021 for the Scottish developer’s debut title, CYGNI: All Guns Blazing.
Richard Jones, Development Strategy Manager at Konami has called KeelWorks “a young, talented studio”, and said “it’s a real honour to work with the team on such a great project.
“From the first time we played it, we knew it embodied the DNA of classic KONAMI games and one of our production programme goals is to work on games that evoke the spirit of those classics.”
The KeelWorks team will be demonstrating the game at Expo 2025.
Tombow Co., Ltd. was founded in Japan in 1876. It’s renowned for producing high quality school uniforms, sportswear, and healthcare apparel.
A key material used by Tombow is tartan. And where better for a company steeped in history to source the finest quality tartan than from another historic company based in the heart of the fabric’s home?
Lochcarron has been designing and supplying tartan for Tombow since 1988. This tartan is now used in over 120 schools around Japan.
In 2016, to commemorate its 140th anniversary, Tombow collaborated again with Lochcarron to design a special anniversary tartan. This went on to be incorporated into the company’s employee uniforms and commemorative items for customers.
Japanese company Sumitomo Electric Industries (SEI) is establishing a subsea electric cable manufacturing plant in the Scottish Highlands in one of Scotland’s biggest ever inward investment projects.
Scotland’s offshore wind energy sector is full of potential for global investors – it’s recognised as a global top 10 nation in this industry, with a projected 45GW pipeline over 30 years. The nation is at the forefront of innovative renewable energy technologies. These include the world’s first deep water wind project and the first floating wind farm.
Mike Engelbrecht, Vice President of Sumitomo Electric UK Power Cables Ltd, said: “We looked at our strategy for the western hemisphere. There was significant development opportunity in the North Sea’s offshore energy sector. Scotland was in pole position, which allowed us to be closer to the UK’s and Europe's rapidly expanding renewable energy industry.”
Canon Medical Systems Ltd has its pioneering R&D centre, Canon Medical Research Europe, in Edinburgh.
From here, it works closely with other Canon Medical sites across Europe and the world, including its headquarters in Japan and locations in the USA, Canada, France, and Denmark.
Leveraging its diverse team, Scotland’s vibrant healthtech ecosystem, and partnership opportunities with Scotland’s leading universities, this centre is delivering innovations in AI and healthcare to make a meaningful difference to people’s life.
More than just business
Scotland has even more to offer beyond our innovative solutions, wide range of industries, and benefits as a business location.
We’re a warm and welcoming nation with a rich culture and curious spirit. Find out more about what it's like to visit, live, work, or study in Scotland Scotland.org opens in a new window
Want to partner with Scotland?
SDI’s office in Tokyo is working with Japanese companies who are looking to trade with or invest into Scotland.
We’d like to use cookies to enable functionality, to understand how you use our site, to support our marketing activities, and to help us improve the site.
Our operations are managed by Scottish Enterprise.
Cookies help Scottish Enterprise (“SE”, “us” or “we”) to provide you with a good experience when you browse our website and also allow us to improve our website. We assume that you are happy to receive all the cookies in the categories that you elect to allow, or which are strictly necessary for the operation of our website. You can change your cookie settings at any time.
Strictly necessary cookies
These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.
Cookie name
Purpose
Expiry
SESDI_Necessary_AllowedCookies
This cookie is used to record your preferences in regard to accepting marketing, performance or functionality cookies across the site.
1 year
se-session
This cookie is used to provide secure access to SE website features such as address lookup and form validation/submissions.
When browser is closed
Performance and analytics cookies
They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Third party service
Purpose
Where to find out more
Google Analytics
Google Analytics helps us analyse the behaviour of users on our site, such as which pages they view, how long they spend on each page, and which elements they interact with.
Hotjar helps us analyse the behaviour of users on our site by collating data into heatmaps, scrollmaps and other visual representations. It also allows us to add short surveys to the site.
These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
Third party service
Purpose
Where to find out more
Google Ads
Google Ads help us to show pay per click ads in Google search results. These cookies help us track who comes to our site through these ads, so we know how successful they are.
The LinkedIn Insight Tag helps us analyse the behaviour of visitors to our site who have come through LinkedIn adverts, and also helps us target advertising on LinkedIn.
SE sometimes embeds photos and video content from websites such as YouTube and Flickr. As a result, when you visit a page with content embedded from, for example, YouTube or Flickr, you may be presented with cookies from these websites. SE does not control the dissemination of these cookies. You should check the relevant third party website for more information about these.
SE will not use cookies to collect personally identifiable information about you. However, if you wish to restrict or block the cookies which are set by SE websites, or any third party websites, you can do this through your browser settings. The Help function within your browser should tell you how.
Alternatively, you may wish to visit the About Cookies website, which contains comprehensive information about cookies and how to restrict or delete cookies on a wide variety of browsers.
Please be aware that restricting cookies may impact on the functionality of the SDI website.
SE and our other websites use a number of suppliers who set cookies on our behalf in order to deliver the services that they are providing. We are constantly reviewing our use of cookies and, as such, this cookies policy will be regularly renewed to include up to date information about the cookies used by our suppliers. We would highly recommend that you check this page on a regular basis.